The Tata Mumbai Marathon

The Tata Mumbai Marathon

The Tata Mumbai Marathon holds a place of prestige amongst the top 10 marathons in the world. It is not only a platform to test an individual's sporting excellence but also a unique fundraising platform for participating charities. Over the years, it has assumed a stature of eminence, as the largest philanthropic sporting platform in India. Since its inception, the event has raised more than INR 229.93 crores, benefitting over 550 charities, with the funds being used for causes ranging from arts, culture & sports to education, environment, health, human rights and others; making the platform truly cause agnostic. The 2018 edition itself saw INR 34.36 crores being raised, shattering all previous records.

The Philanthropy Partner

As the philanthropy partner of the Tata Mumbai Marathon, United Way Mumbai (UWM) undertakes the multiple roles of facilitating participants to power their runs by supporting various causes, as well as enabling those who are not running, to participate via fundraising. The platform lets corporate employees benefit from the marathon as an employee engagement activity, while enabling NGOs to raise funds for their projects. United Way Mumbai maintains a cause neutral, level playing field for all participating NGOs. All funds raised through the TMM are channelized through UWM, which is responsible for accounting and providing tax exemption receipts to all donors.

The Tata Mumbai Marathon is gearing up for its 16th edition.

The event is India’s biggest philanthropic fundraising event. Every year, over 260 NGOs, 170 companies and 1000+ individual fundraisers come together to raise over INR 34 Crore for charity. Over the past 15 years, the event has raised INR 230 crores for the development sector.

United Way Mumbai is the Philanthropy Partner of the TMM. They create and administer the philanthropic pillar which supports non-profits in leveraging the platform and raising funds for their causes. We ensure a cause neutral platform, multiple avenues for NGOs to raise funds and a highly user friendly fundraising experience. NGOs of varying scale from across the country have leveraged this to engage with corporate teams, individual fundraisers and donors.

The TMM is also the lowest fundraising cost platform in the country. 100% of all donations made online on the fundraiser and NGO’s pages are disbursed in full to the beneficiary NGOs.

UWM invites organisations to be a part of the TMM 2019.The philanthropy structure for this year can be downloaded here.

To become a participating charity at the TMM, all NGOs have to undergo a due diligence process and register with United Way Mumbai. To know more about how your NGO can leverage the platform, please connect with United Way Mumbai at tmm@unitedwaymumbai.org .