Request For Proposal For Hiring An Agency Who Deals With Iec Activities Like Event Management And Digital Marketing For Promoting Biju Swasthya Kalyan Yojana

Request For Proposal For Hiring An Agency Who Deals With Iec Activities Like Mass Media Communication, Social Media Communication, Advertisement, Event Management And Digital Marketing For Promoting Biju Swasthya Kalyan Yojana In Odisha

 Background:

Biju Swasthya Kalyan Yojana is a new scheme announced by the Government of Odisha in the month of June 2018. This scheme will be providing cashless healthcare coverage to the beneficiaries of RSBY, BKKY and those who have low income group.

Under this scheme, about 70 lakh families will get Rs.5 lakh health coverage per family per annum with additional Rs.2 Lakh for women per family per year. For smooth implementation of the scheme, the amount of cashless health assistance for all BKKY and RSBY families has been enhanced from Rs.1lakhs to Rs.5 lakhs per annum.

Documents:

The RFP document shall be available from the advertisement date till the bid due date on the website of NHM, Odisha at www.nhmodisha.gov.in , which can be obtained by the Bidders by way of downloading from the NHM website.

Bidders are advised to submit their proposal in the appropriate formats specified in this document.

At any time before the submission of proposals, State Health Assurance Society(SHAS)may, for any reasons, whether at its own initiative or in response to a clarification requested by an invited consulting firm modify the document by amendment. The amendment will be notified in the website of NHM, Odisha and revised documents / clarification if any shall also be uploaded on the website.

Preparation of Proposal:

• Bidders are requested to submit the proposals as per the attached formats ONLY. The proposals, which are not submitted in the required format, are liable to be rejected by SHAS.
• The requirements of information to be provided by the Bidder including Technical and Financial Proposals are described in Section 3of this document. Bidders are requested to go through the RFP document carefully before preparing and submitting their proposal.
• The Bidders may be disqualified, if complete information sought in the RFP is not provided.
• Any proposals containing vague and indefinite expressions will not be considered.

Submission of Proposal:

The Bidders should submit their proposals in two packets in the following manner:

Technical Proposal: (Marked “Technical Proposalfor Hiring an Agency Who Deals with IEC Activities Like Mass Media Communication, Social Media Communication, Advertisement, Event Management and Digital Marketing for Promoting BijuSwasthyaKalyanYojana in Odisha”at the top of the envelope) should contain all the detail sought by SHAS.

Financial Proposal: (Marked “Financial Proposalfor Hiring an Agency Who Deals with IEC Activities Like Mass Media Communication, Social Media Communication, Advertisement, Event Management and Digital Marketing for Promoting BijuSwasthyaKalyanYojana in Odisha” at the top of the envelope) should contain the commercial proposal as per prescribed format.

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