Request for Quotations for Website Development Service for IFMR LEAD, Chennai

Organisation:  IFMR Lead

Apply By:  10 Dec . 2017

Request for Quotations for Website Development Service for IFMR LEAD, Chennai

Request for Quotations

Website Development Service for IFMR LEAD, Chennai

Issuance Date: Nov. 28, 2017

Point of Contact: Krithika Sambasivan

Submission Deadline: 11:59 pm on Dec. 10, 2017


IFMR LEAD is soliciting proposals to identify a vendor qualified to plan, execute and deliver a new website for IFMR LEAD, which will replace its existing website ( The goal of the new website is to increase our visibility among key stakeholders in the development sector, strengthen our brand presence, as well as project our organization and work in the right light.

IFMR LEAD requires a vendor who has demonstrated experience in managing website projects and expertise with best practices regarding successful website design, development, and deployment.


IFMR LEAD is an India-based non-profit research organization that conducts scalable action research and outreach to promote sustainable and inclusive development in India and other lowand middle-income countries.

The team at IFMR LEAD has extensive experience in designing and implementing large-scale impact evaluations which comprise of quantitative, qualitative and mixed method approaches. IFMR LEAD’s research and policy focus areas include Financial Inclusion, MSME and Entrepreneurship, Infrastructure and Governance, Environment and Climate Change, Public Health, Agriculture, and Data Analytics.

IFMR LEAD is headquartered in Chennai, Tamil Nadu, with 9 field offices across India and projects across 17 states and has recently branched out to Bangladesh and Nepal. IFMR LEAD’s human resource strengths include an in-house team of more than 100 researchers and analysts, and a network of 400 plus trained field personnel. The team has successfully conducted more than 150 studies in collaboration with leading academics, government institutions, multilateral and bilateral agencies, practitioners and non-governmental organizations, across these focus areas.

Project background

In recognition of the contribution that IFMR LEAD is making towards promoting inclusive and sustainable development for over a decade, we feel that the current website does not do justice to the work we do. We believe that there is an urgent need to change and develop an effective and attractive website that appeals to all those visiting it. Given the current trends in web design and the shift towards a minimalistic, user-friendly web interface, we believe that there is considerable scope to improve the presentation of information to our stakeholders in a more concise, interactive and user-friendly manner and improve their overall experience.

Hence, the need to develop and design a new website that will help improve our branding, image and visibility is a necessity.

Project goals

The goal of this project is to redesign the IFMR LEAD website so that:

  • it is easier to find content,
  • there is increased lead generation,
  • the website is visually appealing,
  • there is better search engine visibility,
  • the website depicts our work in a concise, clear and effective manner.

Target Audience for Our Website

The target audiences for the site are as follows:

Funding agencies, institutional collaborators, governments, think tanks, academics, researchers, NGOs, other development practitioners, potential employees, and students.

Scope of Work

The broad scope of work for the project includes:

  • Conceptualizing and designing an interactive website that showcases IFMR LEADs’ projects, publications, initiatives in the development space
  • Creating custom graphics, visualizations, charts and graphs based on the content and subthemes
  • Working on multiple iterations with the point person(s) at IFMR LEAD based on inputs from the team
  • Provide support for updates in design/additional features and tweaks for a period of one year from the launch of website to begin with
  • Build Search Engine Optimization into the design and content of the website

**IFMR LEAD will provide the entire content for the website (text, photos and videos) along with a proposed roadmap for the design/template requirements.

NOTE: The design firm will need to create graphics; additionally use stock photography, copyrighted photos from artists or other sources (if required), and edit text where needed to create a visually pleasing and smart website. The website will continue to be hosted on the current domain

Documents to be submitted for the Proposal

Company information and/or résumé:

  • Provide the Company’s name, address, phone number, name of principals, if applicable, main project contact, and website
  • Provide profile of key personnel/team who will be engaged in project
  • Year company was established and/or year began providing website design/development services
  • A comprehensive list of services that you provide
  • Describe previous website design/development experience

Company references: Provide the names and contact information for three client references. We reserve the right to contact the references provided as well as any other references without prior notification to you.

Samples of Similar work: Provide two/three examples of previous website design work that includes your experience and effectiveness to create digital collaterals of above nature. Project Timeline: Provide specific milestones for the various stages of the development process along with their timelines

Value/Cost: Financial quote with specifications of services included and excluded in INR; clearly list any taxes or other indirect costs as separate line items1

Submission and Selection Process

  • Interested agencies shall submit their proposals in a pdf. format by Dec. 10, 2017 to  with the Subject Line ‘Response to RFQ: IFMR LEAD’s Website Development project’.
  • Upon shortlisting of the firm/agency, IFMR LEAD may request detailed proposal/in-person consultation.
  • All proposals will be evaluated on presentation of all qualifications. Cost is only one consideration of the requirements and is not the deciding element. In the event that there is only one bidder on the project, IFMR reserves the right to negotiate for the services with the bidder submitting the proposal in lieu of accepting the proposal as is. The selected bidder will be required to sign a contract with IFMR LEAD upon acceptance of the project.
  • It is expected that the contract will be awarded mid Dec., 2017.

Contract Terms

Contract terms and final pricing will be negotiated upon selection of the agency. The project will be awarded upon signing an agreement or contract, which outlines terms, scope, budget, deliverables, timeline, and other necessary clauses.



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