Organization: Buddy4study India Foundation
Apply By: 17 Apr 2019
The ideal candidate will be responsible for product positioning, develop holistic BD understanding of the market and the supply characteristics and execution of product marketing programs. The ideal prospect must be an accomplished B2B marketer with a passion for launching new products and features.
• Must have a passion for connecting people.
• Set-up and lead business development function for Buddy4Study in the designated new market• Develop and establish understanding of what it means to be part of the "Business Development" beyond the actual product experience.
• Must be comfortable in a cross-functional environment.
• Be a liaison between internal team and external network.
• Capability to partner with professionals at the top of their game with a high level of autonomy.
• Develop product positioning and messaging that increase business revenue
• Spreading awareness about the company and its products to the education community
• Representing the company in various conferences, seminars and other events for networking and spreading awareness
• Understand our addressable market and content requirements
• Ensure that the message is consistent with the corporate brand yet specifically tuned to the markets in which business development operates.
• Building a strong network with the corporate fraternity
• 2-4 years of experience Product/Concept marketing experience in B2B environment.
• Solid understanding of CSR in the education sector.
• Experience leading product promotion and customer acquisition.
• Very strong written communication and presentation skills.
• Quick thinking and poised
• Willing to travel
• Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
QUALIFICATIONS AND EDUCATION REQUIREMENTS
Graduate/Post-graduate from ant Tier 1 or 2 college/ institutions such as business, economics, marketing, market research and engineering, with excellent academic standing preferred
Buddy4Study is a brand of Smiling Star Advisory Pvt. Ltd, a for-profit social enterprise. With over 7 years of dedication to the scholarship world, it has developed novel expertise, resources & partnerships that have helped create a system that simplifies all the challenges posed in front of any entity willing to launch a scholarship. We have prodigious technology-based platform that make launching and managing a scholarship simple and efficient. The platform comes armed with a live dashboard for providers to screen applications. Our collaboration with national and regional newspapers has brought down the cost of promotion tremendously.
On one hand, the team is working on increasing awareness about scholarships PAN India leveraging partnerships with foundations, schools, government entities and media houses. On the other hand, the team is also working to increase the supply of scholarships by removing the roadblocks of launching scholarships, with the help of technology.
Buddy4Study is a platform where any corporation, foundation, institution or an individual can launch scholarships. It has more than 3000 scholarship scheme complete details, 4.5 lakh student’s registration.
In the 6 years of operations, Buddy4Study has created a huge impact on the scholarship scenario, in India.
With over 80 media partnerships, 4.5 lac registered buddies and a repository of more than 3100+ scholarships, we have impacted the lives of more than 21,000 students. We have mobilized scholarship funding worth 24 Crores.
• Top 2 Edu-Tech Product Company Globally by Cap Gemini in year 2017
• Awarded the Best CSR Project Social Enterprise Award in National CSR Summit at New Delhi
• The Best Education Startup Of the Year Award by Indian Education Congress in 2016
• Winner of South Asia & Asia Pacific Manthan Award 2014 in December 2014
• Top 100 Social Enterprise of 2015 as per Action for India Forum in February 2015
• Top 50 Most Innovative IT Product Companies of 2015 as per NASSCOM in October 2015
• Winner of IIM Calcutta I2I B-Plan competition in February 2016
Company website - www.buddy4study.com
Please share your resume on neha.s@buddy4Study.com
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