RFP - Partnership and Fundraising Consultant India July 2025

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About the Organization

Girl Effect is an international non-profit that connects girls to the resources and support they need to overcome barriers, see themselves differently, and unleash their full potential. We believe that the most powerful force to break the cycle of intergenerational poverty is GIRLS. When you connect girls to what they need, unleash the limits communities set for them, and change how girls see themselves — they change the world. That’s the Girl Effect.

About the Proposal

Girl Effect uses a branded media approach towards delivering behavioral change programs. We reach girls across the world, where they are — online and offline — to support them at the critical moments in life when choices around their health, education, and economic future need to be made.

We use our expertise in behavior change science to motivate and equip girls with information and support, helping them see a different future for themselves, act on those choices, and drive greater demand for the opportunities and services available to them.

Our youth brands, such as Chhaa Jaa in India, Tukisonga in Kenya, Jikizinto in South Africa, Tujibebe in Tanzania, and Yegna in Ethiopia, exist across multiple channels — digital, TV, radio, print, and offline, in schools and communities.

Scope of Work

We are looking for experienced consultants who have a strong background in partnership strategy and fundraising. Applications are sought from those who have a deep understanding of the Indian development sector funding opportunities and donor landscape, as is an innovative and entrepreneurial approach. You may be based in India/abroad, and have managed institutional and philanthropic donor partnerships/ relationships for India.

Working closely with the Country Director in India, the focus will be to extend the reach, impact and financial sustainability of Girl Effect India’s brand and programs.

The consultant/s will be responsible for building and connecting Girl Effect to various institutional and individual philanthropic efforts to extend the reach, impact, and sustainability of Girl Effect’s youth brand in India - Chhaa Jaa.

What You’ll Do

• Manage the development and implementation of prospect plans, keeping abreast of development sector trends to maximize opportunities for the organization
• Engage in strategic networking to expand the organization’s positioning and enhance the organization’s image and visibility
• Proactively identify & activate partnership opportunities that deliver on our objectives in collaboration with the global team.
• In collaboration with the global and India team, develop a robust and sustainable pipeline of funding opportunities across institutional donors, trusts & foundations, corporate partnerships, statutory funding, individual philanthropy, major gifts and development partners.
• Produce detailed investment cases to drive fundraising.
• Build and secure strong relationships with CSR Foundations and HNIs who will be key to the appropriate credibility and visibility of both the brand and the Girl Effect India entity.
• Engage in network & profile raising for Girl Effect India’s brand and programs.
• Explore and build partnerships with key development actors to broaden the reach of the Girl Effect

Expected Deliverables and KPIs

• A fundraising strategy and prospect pipeline comprising a minimum of 20 prospects identified which align with GE’s thematic areas.
• Engagement with at least 2 potential prospects per month.
• Support in the organizing of four donor-facing events or showcases.

How to Apply

Your application, should you be interested (Max 5 pages), should cover:

• CV/Credentials - Please showcase any previous work that you consider relevant to what we are trying to achieve, how we approach our work, and the audience we cater to. Describe the qualifications, experience, and capabilities of the firm or consultant in providing the requested services.
• A cover letter explaining your understanding of the brief, why you feel you are well-placed to work on this, what motivated you to apply for this role, and a brief description of an innovative fundraising idea for GE.
• Reference - Provide at least three references for similar contracts with a description of the service provided, the value of the contract, and the contract periods of performance.
• Breakdown of Costs with applicable taxes and other charges clearly identified in INR. Consultants should provide their Daily/Hourly billing rate. All applicable taxes should be quoted separately. The consultant/s can propose up to 140 days in a year.

In their application, the candidate must demonstrate an understanding of the requirements described in the TOR and demonstrate how the applicant will meet the requirements of the programme.

Please submit proposals, as described below, to suppliers@girleffect.org by 18 July 2025 latest. Please clearly mark your email with the subject ‘Partnerships and Fundraising Consultant-India’.

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