Regional Manager - New Business Development (HE and Skills) , North India

Location: New Delhi

Vacancy Type: Permanent

Job Title: Regional Manager – New Business Development (HE and Skills), North India

Department / Business Unit: Higher Education and Skills (HE) English

About Us :-

We work with schools worldwide to build an education that shapes knowledge, understanding and skills. Together, we give learners the confidence they need to thrive and make a positive impact in a changing world. As part of the University of Cambridge, we offer a globally trusted and flexible framework for education from age 3 to 19, informed by research, experience, and listening to educators like you. With recognised qualifications, high-quality resources, comprehensive support and valuable insights, we help schools prepare every student for the opportunities and challenges ahead. Together, we help Cambridge learners be ready for the world.

 JOB PURPOSE

To lead new business development efforts for the Higher Education and Skills (HE) English portfolio in South Asia, with a focus on identifying, acquiring, and establishing Authorised Centres, Cambridge English Education Partners and Preparation Centres in partnership with new Higher Education and Skills (HE) and Higher Education and Skills (HE) groups. This role will play a key part in expanding market presence and accelerating growth in priority geographies.

KEY RESPONSIBILITIES / ACCOUNTABILITIES

New Business Development

• Identify and prioritise high-potential Higher Education and Skills (HE) groups, and educational networks for business development opportunities.
• Develop and execute tailored outreach strategies to engage prospective partners and promote Higher Education and Skills (HE) English products and services.
• Deliver compelling presentations and proposals that align with customer needs and strategic objectives.
• Deliver on KPIs for new Authorised Centres, CEEPs and Preparation centres and manage the first delivery cycle before handing it to Key Accounts team.

Pipeline Generation & Conversion

• Build and maintain a strong and well-qualified sales pipeline through direct outreach, referrals, events, and marketing campaigns.
• Lead the end-to-end conversion process — from lead qualification to agreement finalisation — ensuring a smooth handover to account management teams' post-completion of the first cycle.
• Collaborate with internal teams to ensure timely and high-quality responses to queries, and Higher Education and Skills (HE) requirements.

Market Engagement

• Act as the primary representative of Higher Education and Skills (HE) English for new business conversations with Education leaders, education boards, and other influencers.
• Attend and speak at education forums, exhibitions, and networking events to raise awareness and visibility of Higher Education and Skills (HE) English offerings.

Stakeholder Collaboration

• Work closely with Marketing to co-develop lead generation campaigns and targeted promotional material.
• Liaise with Exams, Academic, and Operations teams to align on product delivery, timelines, and support structures for new Higher Education and Skills (HE).
• Partner with other regional teams to coordinate outreach and share market intelligence.
• Collaborate with the Academic team of CUP to jointly pitch solutions.

Data, Reporting & Insights

• Maintain accurate and up-to-date records of outreach, pipeline, and conversion data in the CRM system.
• Provide regular updates and performance reports to the Head of Higher Education and Skills (HE) English, including market insights and recommendations.
• Use data analytics to evaluate the effectiveness of outreach efforts and inform future strategy.

KNOWLEDGE & EXPERIENCE

Essential:

• Bachelor's degree in business, Education, Marketing, or a related field.
• Minimum 7 years of experience in business development or sales, preferably in the education or B2B services sector.
• Demonstrated success in acquiring new clients or partners, especially in complex or high-value contexts.
• Strong understanding of the Higher Education and Skills (HE) education ecosystem in India, and ideally across South Asia.
• Excellent communication, presentation, and negotiation skills.

Desirable:

• Experience working with Higher Education and Skills (HE)
• Knowledge of the English language learning and exams landscape.
• Proficiency in CRM tools like Salesforce or Dynamics.
• MBA or advanced degree is a plus.

Skills & Competencies

• Strategic Sales & Prospecting
• Relationship Building & Influence
• Customer Engagement & Insight
• Proposal Development & Pitching
• Self-Management & Initiative
• Strong Presentation & Communication
• Collaboration & Cross-functional Alignment
• Commercial & Market Awareness

 Travel Requirements

• Regular travel across India and priority markets
• Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it's safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, and sexual identity), cultural, or social class/background.
  • We believe that diversity of thought, background, and approach create better outcomes. More importantly, fostering an inclusive culture is the right thing to do, and it's part of how we achieve our purpose: to contribute to society through the pursuit of education, learning and research at the highest international levels of excellence. Ensuring that anyone, no matter who they are, feels they belong here is an essential part of who we are and the contribution we make to society, and to our planet.
  • To enable an environment which our people can thrive in, our customers benefit from, and where work complements life, we empower everyone to manage their time and capacity, and to prioritise their wellbeing. That's why from day one everyone at Cambridge University Press & Assessment can discuss flexible working options to find the best solution for them and their role.

 

 

 

 

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