RFP - Producer/Production House - VOX POP Series October, 2025 India

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About the Organization

Girl Effect (GE) is an international non-profit that connects girls to the resources and support they need to overcome barriers, see themselves differently and unleash their full potential. We believe that the most powerful force to break the cycle of intergenerational poverty is GIRLS. When you connect GIRLS to what they need, unleash the limits communities set for them, and change how girls see themselves- they change the world. That’s the Girl Effect.

Our approach redefines what girls think they can and should do. We do this by building digital and media technologies that girls want, trust and need. From chatbots and applications to chat shows and TV dramas, our approach uses modern technologies to reach girls where they are today.

About the Proposal

CTRL + SHIFT + RESPECT, Girl Effect’s programme on Technology-Facilitated Gender-Based Violence, is designed to ensure that girls and young women not only exist but thrive in digital spaces. The programme blends digital engagement with grounded community intervention to spark lasting, gender-transformative change. We work alongside adolescents, parents, community leaders and service providers to challenge the norms, attitudes and systems that enable technology‑enabled abuse to persist.

At its heart, the programme is driven by a clear goal: to empower girls and young women to learn, lead and thrive in a digital world free from harassment and online abuse. To move towards this vision, we champion digital literacy and awareness of rights so that girls and young women can navigate online spaces with confidence. We spark conversations and action among boys, parents, educators and communities to shift perceptions and actively prevent harm. And we connect those affected by online violence with the support they need—linking them to organisations, government bodies, law enforcement and

In a 2025 survey across 10 major Indian cities, over half the respondents - 51% said that online gender-based violence feels even more serious than physical violence. They said the damage wasn’t just digital. It was affecting their mental health, career, and reputation. And it didn’t end with the screen. 65% reported anxiety, depression, and fear of even using the internet again. That’s why this conversation matters. Because tech-based violence is real. And it’s happening now - to someone we know, or maybe even to you. And there is an urgent need to stop it. Because not all violence leaves bruises. Some of it shows up in notifications.

Programme Objectives

Objective 1

• Enable Safe Digital Access for Girls: Equip adolescent girls and young women with digital literacy skills and knowledge of their rights.

Objective 2

• Increase Awareness of TFGBV: Build awareness and knowledge among girls, boys, parents, educators and community members on TFGBV and ensure their active participation in mitigating risks.

Objective 3

• Facilitate linkages to support services: Facilitate and enable service access through collaborations and partnerships with community-based organisations, government, police, legal and support services that have already established support systems and resources for survivors of online harassment and abuse.

About This Assignment

Within this backdrop, as part of the larger content strategy, Girl Effect is looking to produce a vox pop series that, under its Ctrl + Shift + Respect initiative, uses relatable, anecdote-style narrative building to spotlight the realities of TFGBV while sparking a conversation of accountability and change among young audiences.

We are looking for an expert producer/production house specialising in vox pops – “from the streets” style content – to execute a relatable and engaging series of ten episodes where young girls and boys across Delhi and one other city are interviewed about their digital lives, with a sharp focus on Technology Facilitated Gender Based Violence or “Tech Hinsa”.

This vox pop series will be a part of our larger campaign around TFGBV. Our core thought is: “when girls take back CTRL and boys understand that real “rizz” is RESPECT, digital spaces become safer and freer for everyone.”

The series will be divided into 2 parts with a total of 10 episodes. The two parts will allow us to capture the gamut of experiences boys and girls undergo in digital spaces while seeding new vocabularies of respect, accountability, and empowerment. The series will be released in a phased manner in the months of February and March.

Scope of Work

We are looking for a seasoned producer/production house to do end-to-end production for this series. The scope will include, but not be limited to:

• Working with Girl Effect’s internal team to understand the project brief

• Onboard or collaborate with an experienced writer, DoP, editor and interviewer who will work on the project in consultation with GE
• Coordinating with the team to lock all scripts and questions across 10 episodes
• Collaborating and coordinating with the team to lock the production schedule
• Collaborating and coordinating with the team to lock all edits
• All creative materials, including concepts, scripts, casting choices, and final edits, will be subject to approval by Girl Effect’s internal team. The producer/production house must remain flexible to incorporate feedback and revisions as needed
• Lead casting for the interviewer and locking it with the team
• Editing and producing 10 episodes across at least 2 cities [Delhi and one more city]
• Ideating and creating promotional content such as shorter cuts of all episodes, series teasers and BTS content for the series to be released on Meta and YouTube for promotional purposes
• Working with the Girl Effect team to get approval at every stage of the production process

Deliverables:

Pre-production:

Content strategy and execution plan, inclusive of:

• Brief note outlining concepts, ideas and arcs for each episode
• Questions/scripts for each episode
• Interviewer options
• Location, set up options

Post production:

• 10 episodes (duration around 90-120 seconds each) ready for dissemination
• Minimum of 2 teasers (duration 30-45 seconds each)
• Minimum of 2 cuts - BTS interviews, teaser, promo - (duration 30-45 seconds each) to be used as promotional content
• Project files
• Music licenses, where applicable
• Open files [audio, visuals, animation, graphics, SFX, etc.]
• Unedited & unprocessed recordings

How to Apply

To apply for this opportunity, please submit a proposal by email with the subject line Vox Pop Series production: India to suppliers@girleffect.org by 5th November 2025.

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