RFP for Empanelment of Creative branding and advertisement agencies with SPOTAC, UT of DNH & DD

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About the Organization

Society for Promotion of Tourism, Art & Culture, Department of Tourism, UT Administration of Dadra & Nagar Haveli and Daman & Diu.

About the Proposal

The Society for Promotion of Tourism, Art & Culture (SPOTAC), Department of Tourism invites applications for empanelment of creative branding and advertisement agencies for a period of one (01) year and further extendable for two (02) years, from eligible and reputed agencies as per the terms and conditions described in the tender document, capable of providing facilities & services for, branding and advertisement works etc. as per details enclosed in the tender document..

Name of The Work: Empanelment of Creative Branding and Advertisement Agency with SPOTAC, UT of DNH & DD.

Scope of Work

• Maximum of nine (09) best advertisement agencies shall be empanelled by the Tender Inviting Authority through this tender. The scope of work for the empanelled agencies shall be, but not limited to the following items in India and overseas.
• Designing and Execution of creative campaigns for brand reinforcement, extension, enhancement and promotion of tourism in Dadra & Nagar Haveli and Daman & Diu.
•  Implementing layouts, designing and printing for the following items:
  • Brochures/Leaflets
  • Posters/Bulletins/Newsletters
  • Stage Backdrops/ Outdoor Hoarding/ Indoor Hoardings/ Billboards/Gates
  • Annual Reports/Press Booklets etc
  • Sales brochures, pamphlets, coffee table books, calendars and other related material for the brand, products and events etc.
  • Designing & creation of Ads and Media buying and release of advertisements in Print, electronic, social media & outdoor media.
  • Development of TV Commercials and Radio Jingles.
  • Execution of a cost effective Multi Media Campaign for “Dadra & Nagar Haveli and Daman & Diu Tourism”.
  • Any other work related to media campaign, out of home media campaigns etc.
  • To implement advertisement campaign for Society for Promotion of Tourism Art & Culture, DNH & DD.
  • To negotiate with various media houses and obtain the most competitive rates for various media campaigns to be undertaken by Society for Promotion of Tourism Art & Culture, DNH & DD in print, audio & visual media and to liaise with the media organizations on behalf of the Department while finalizing such campaigns.
  •  The Agency will develop necessary Creatives, artwork and script for TVCs, radio jingles online and digital advertising, promotional materials, in- branch display utilities, contests, customer loyalty programs, BTL activities, etc. & implement the same.

Eligibility

• A Bidder can be a company/ partnership firm/ other legal entity incorporated/ established as per the applicable laws in India. A consortium/Joint venture of entities shall be allowed (number of agencies for consortium/JV shall be limited to two agencies only) to bid and shall be considered for evaluation under this Tender.
• The agency must be in operation in India minimum from past five years in the same line of business. As proof the agency may submit (Invoices/work orders/agreement copies/Purchase Order) of any assignment executed 5 years before the tender due date. (*Same line of business here stands for the branding and advertisement works)
• The agency must have done at least two (02) creative designing for Publicity/outdoor branding/venue branding /gates/ public relation handling/ production of TV commercials/radio jingles for any Government Organization/ PSUs/ Chambers of Industry Association out of which at least one (1) assignment must be of value Rs. 40 Lakhs or more. (Documentary proof in this regard must be submitted).
• The agency must have average annual turnover of Rs. 2 crores per year in last four financial years. A CA certificate in this regard must be submitted as proof.

How to Apply

Last Date for Submission of tender 10/12/2024 at 18:00 Hr.

Interested Agencies shall submit the mandatory documents online on www.ddtenders.in as well as physical bid to the office of Society for Promotion of Tourism Art & Culture.

For more information please check the Link

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