Assistant Manager- Marketing

Position: Assistant Manager- Marketing

Job Location: Delhi

Roles and Responsibilities

Job Role and Description:

The role of an Assistant Manager Marketing is pivotal in helping execute and support various marketing strategies to drive brand awareness, sales, and customer engagement for craft products. Here's a breakdown of the core responsibilities and expectations for this position:

 

1. 1.     Marketing activities and Assistive services for Members & AIACA supported enterprises

• Support Manager in coordinating the marketing activities of AIACA & Craftmark
• Implementation of marketing partnerships
• to coordinate with existing buyers for enquiries and orders
• Support in activities that help in enhancing Visibility of AIACA/Craftmark- craft sessions, workshops, other activities
• Support in events being organized by AIACA under Craftkatha
• implementation of various marketing  opportunities for craftmark members and AIACA supported groups like exhibitions, retail space
• Supporting in various partnership

 

1. 2.     AIACA Direct Sales

• Expanding the list of domestic buyers
• Expanding the list of international buyers
• Exploring corporate gifting orders on various occasions
• Help in order implementations through vendor coordination and QC.

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1. 3.     MIS and Documentation

• Maintaining proper documentation like bills, etc.
• Maintaining MIS

1. 4.     Product Curation & Cataloging

• Arranging products from Artisans groups & Members to make product offering presentations for the buyers.

1. Any Other Task

• Any other task assigned by Manager

 

Competency/ Skill sets required:

• Understanding of Indian traditional crafts sectors/ Handloom and Handicraft work
• Experience of working with craft NGOs, craft producer/member groups, craft-based CSR organizations
• Sound office IT skills - Word, Excel, PowerPoint, and Google Forms etc.
• Ability to manage data and records and  analyze and interpret data
• Deep understanding and knowledge of Craft based marketing Platforms and exhibitions
• Excellent communication skills; both written and spoken

Educational Qualifications and Experience:

• BBA/ MBA/ Any Graduate preferable
• 1-3 years’ experience of working in the Craft sector in marketing/business development profile

Salary/ Compensation: 

The Salary/Compensation offered will be commensurate with the experience and qualifications of the candidate.

Additional Benefits:

Health insurance will be provided as an additional benefit.

 

Professionals meeting above requirements may email their CV to  searchcommittee@aiacaonline.org at the earliest.

 

Please clearly mark the e-mail with subject line: “Assistant Manager-Marketing”.

Tags Marketing direct sales Product Curation & Cataloging