Manager (Global Public Relations and Communications)

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About the Organization

The Tata Institute of Social Sciences (TISS) was established in 1936 as the Sir Dorabji Tata Graduate School of Social Work. In 1944, it was renamed as the Tata Institute of Social Sciences. The year 1964 was an important landmark in the history of the Institute, when it was declared Deemed to be a University under Section 3 of the University Grants Commission Act (UGC), 1956. TISS has been to be an institution of excellence in higher education that continually responds to changing social realities through the development and application of knowledge, towards creating a people-centred, ecologically sustainable and just society that promotes and protects dignity, equality, social justice and human rights for all.

Job Description

The Manager of Global Public Relations and Communications will be responsible for developing and executing strategic communication plans aimed at enhancing Tata Institute of Social Sciences’ (TISS) international visibility and fostering global partnerships. This role is critical in promoting TISS’s academic, research, and educational initiatives on a global stage. The Manager will lead efforts to build strong media relations, drive international outreach campaigns, and engage key stakeholders, including academic institutions, global organizations, and media platforms. The role also involves leveraging innovative communication tools and platforms to reach diverse audiences, enhance TISS’s international reputation, and support global engagement efforts. Working closely with internal teams and external partners, the Manager of Global Public Relations and Communications will play a pivotal role in ensuring that TISS’s global presence and partnerships continue to grow and align with the institute’s strategic goals.

Job Responsibilities

• Global Public Relations Strategy: Develop and implement a comprehensive global public relations and communication strategy to promotes TISS’s international partnerships, research, and academic programs.
• Content Development: Develop high-quality communication materials, including press releases, newsletters, speeches, op-eds, social media content, and multimedia presentations, to highlight the university’s international engagement.
• Digital Communications: Oversee the development and maintenance of the Office of International Affairs’ website and social media platforms, promotional content, and digital communications ensuring engaging and up-to-date content that reflects the university’s global initiatives.
• Development of Promotional materials: Global engagement reports, promotional materials and promote same in the all the platforms and track the response for the same.
• Media Relations: Build and maintain relationships with national and international media outlets to secure coverage for TISS’s international collaborations, conferences, and academic achievements
• Stakeholder Engagement: Collaborate with university departments, international partners, faculty, and students to promote international programs and events. Serve as the communication liaison between the university and international agencies and governmental bodies.
• Event Support: Provide communication and PR support for international conferences, seminars, and events organized by the Office of International Affairs, including managing publicity, media coverage, and event promotion.
• Reporting and Metrics: Monitor and analyse media coverage, social media performance, and PR metrics to measure the success of global communication strategies. Provide regular reports to senior leadership.
• Brand Management: Ensure consistency in messaging, aligning with TISS’s vision and maintaining a positive image across all global communications.
• Alumni Engagement & Development: Develop and implement international alumni engagement campaigns to foster ongoing relationships and create opportunities for alumni to contribute back to TISS.
• Resource Development & Fundraising Support: Support the Office of International Affairs in identifying and diversifying revenue streams and the develop the communications for the same.
• Innovation & Continuous Improvement: Stay informed of trends in global public relations, higher education, and international development to introduce innovative and creative solutions to TISS’s global communication strategy.
• Monitoring & Evaluation: Develop short- and long-term plans for global communications and engagement programs. Track, monitor, and evaluate the success of communication efforts through established KPIs and metrics.
• Develop a comprehensive communication strategy for global student recruitment and admissions, aimed at attracting high-caliber international students. Create targeted marketing campaigns that highlight the university’s programs and opportunities, tailored to prospective international students. Analyse global admissions data and trends in inbound student mobility to identify areas for improvement and growth opportunities.

Education Qualification/Required Skills & Experience

• Master's degree in a relevant field (e.g., Communications, Public Relations, Journalism, International Relations, Business Administration or related fields.
• Minimum of 3 years of experience in public relations, communications, or marketing, with a focus on international communication in the field of higher educations.
• Prior experience in higher education or working with academic institutions.
• Familiarity with global educational trends and international collaboration.
• Proficiency in additional languages.
• Excellent communication, negotiation, and relationship management skills.
• Strong organisational and project management skills.
• Ability to work effectively in a multicultural environment and manage multiple priorities simultaneously.

Skills:

• Proficiency in digital communication tools, including social media platforms, content management systems, and multimedia production.
• Knowledge of internationalisation in higher education and global communication trends.
• Excellent communication skills, both written and verbal, with the ability to engage diverse global audiences.
• Proven experience managing media relations at an international level.
• Strong organizational and project management abilities.
• Expertise in digital communications and social media strategy.
• Cultural sensitivity and the ability to engage with diverse international audiences
• Understanding of social sciences will be an added advantage.

Eligible and interested candidates may send their documents to oia@info.tiss.edu on or before October 28, 2024; Subject line: Manager (Global Public Relations and Communications): Applications

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