(Sr.) Communications Specialist

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About the Organization

Peepul is an education-focused non-profit organisation committed to transforming India's education system and enabling every child to reach their full potential. We work closely with national, state, and local governments to transform government schools and government systems. Currently, we work with governments in Delhi and Madhya Pradesh to meaningfully have an impact across ~325,000 teachers and 9.75 million+ students across 100,000+ schools.

At Peepul, we collaborate with school systems to build the capacity of leaders, teachers, and institutions. We advocate for policy improvements, support mentoring and monitoring, and enhance student-teacher engagement in classrooms. Our work has been recognized internationally, including receiving the Commonwealth Education Awards for Innovation and being featured in reports by respected organisations like the UN and the National Ministry of Education, India, and we are well-funded by both Indian CSR and prominent international Foundations working toward a common purpose of excellent education for the most disadvantaged sections of society.

Job Description/Responsibilities

We are looking for a passionate and target-oriented person to build and lead the Communications portfolio for Peepul. The Sr./Communications Specialist role includes promoting the mission and vision of Peepul with an emphasis on enhancing understanding of the organization’s work; driving organizational and communications objectives; co ordinating with teams to create, collate and deliver textual, audio and visual content; ensuring consistency in all communications; building external and internal stakeholder trust and advocacy; building media relationships.

Responsibilities would include (including but not limited to):

Strategy Setting:

• Leadership and vision setting in developing and executing the communications strategy for the organization
• Ability to maintain government stakeholder partnership and support in the communications visibility to strengthen existing relationships
• Co-ordinate and guide with programme teams to collect and create content for periodic donor reports and proposals and assist in donor visits and engagement

Execution:

• Creation, development and update of messaging materials o Prepare content/materials for external meetings and speaking engagements (i.e.,PowerPoint presentations, talking points, etc.).
• Author articles about Peepul's work to create visibility for our impact o Maintain consistency in branding and messaging across all communications
• Design collaterals and create videos. Coordinate across the fundraising and programme team to ensure they are aligned with the organization's narrative and pitch.

Team Building & Development:

• Lead and manage a high-performing team, promoting innovation and continuous learning.
• Organize meetings that bring together team members to discuss challenges and opportunities.
• Set performance expectations, provide feedback, and support professional development and foster a positive and inclusive work environment for employee engagement and well-being.

External Branding:

• Develop and implement a clear brand strategy outlining positioning, messaging, and objectives.
• Create compelling content for various external channels to engage the target audience.
• Implement digital marketing strategies and PR efforts to increase brand visibility and reputation.

Education Qualification/Required Skills & Experience

• At Peepul, we seek talented professionals passionate about driving educational transformation and making a positive impact. We are looking for individuals who possess the following qualifications and meet the role requirements:
• Educational Background: Post-graduate in Journalism, Mass Communication, Digital Printing, Media Publication, Film Production, or Image Processing.
• Work Experience: We value both professional and personal experience. Candidates with 4-8 years’ experience in media relations, journalism, communications, social impact space or related field. Relevant experience in content editing, post 2 production of digital content, and short films are preferred. Prior experience in the education field will be an added bonus.
• Other Skills: Demonstrated skill in proactively building relationships with internal and external stakeholders. Excellent interpersonal skills, ability to listen well and positively represent the organization and its mission. Skills in design software, blogging software, social media platforms and editing content desired.
• Language Proficiency: English and Hindi

For more information please check the Link

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